Social Media has been expanding throughout the years, developing and becoming more dynamic in today’s society. It started out with MySpace and has developed into mainly four genres of social media. First you have Facebook which is essentially the father of social media because of what it brought to the table and what it has done for social media as a whole. Next is Instagram, which was bought by Facebook, but has since become the foundation of social media, where even older adults have started to make accounts because it supports their need of wanting to share their lives like everyone else does on the app. Thirdly is Snapchat and what’s amazing about snapchat is that it gave individuals the option to talk to people and send pictures at the same time, which made it feel like the conversation was more personal in a way. Finally there’s TikTok, this social media giant has had the most impact in retrospect because of the small amount of time it’s been around and in use. Although all four of these social media outlets have done much to advance our society, TikTok has made the most strides and has changed people the most from the short amount of time it’s been around.
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Many people might not know this, but the app was made by secretive chinese billionaire Zhang Yiming. Unfortunately not a lot is known about Yiming other than the fact that he’s one of the richest people in China with a net worth of 27.7 billion. He also made a company called ByteDance, which is a technology company operating in a range of content platforms and has made 16.2 billion from this company alone and its said the company as a whole is worth over 20 billion. “Zhang was born in 1983 in China’s Fujian province, according to the Bloomberg Billionaires Index. Zhang’s parents worked as civil servants, Bloomberg reported”(Rogers, page 2). He started off studying microelectronics before switching his major to software engineering and he credits digital travel booking startup called Kuxun to success in making ByteDance. “I was one of the first employees. And I was an ordinary engineer at the beginning, but in the second year, I was in charge of about 40 to 50 people responsible for back-end technology and other tasks related to products,” Zhang told ByteDance employees”(Rogers, page 3). Zhang managed to create an inventive new social media platform changing the way people socialize and behave.
Although TikTok has overcome many challenges, the case still remains on whether or not the chinese government has control over the media giant. TikTok has been caught more than once snooping on American phones and because of this TikTok has taken many hits from its customers, affecting the amount of people who are willing to use and have the app. For example the Indian government banned TikTok on national security grounds, this in turn hurt TikTok because India is the platform’s biggest market. “According to reports, sources at the company suggested the ban might cost TikTok as much as $6 billion.”(Doffman, page 2). Australia and the U.S have also been on the prow of banning TikTok because of their relations with China. Since TikTok has been hit with so many scandals with snooping on people’s phones it has started a chain of events that have become very bad for business.

In the U.S president Trump has been working on trying to ban TikTok threating the corporation and its existence. He stated that China continues to threaten national security, forgien policy and the economy. He continues by saying “This data collection threatens to allow the Chinese Communist Party access to Americans’ personal and proprietary information — potentially allowing China to track the locations of Federal employees and contractors, build dossiers of personal information for blackmail, and conduct corporate espionage.”(The White House page, 1). Trump’s main problem with the app is that it promotes disinformation creating false news about what’s going on around the world and in the U.S. Even the military has banned its personnel from using TikTok saying that this is a national emergency. Trump has said that if the app is not sold it will be banned in the U.S. China’s state made headlines on the Global Times tabloids, with them saying “The Global Times tabloid, often seen as close to Beijing’s thinking, accused the U.S. of “hooligan logic” in its push for certain conditions in the TikTok deal and called it “unfair.” In an opinion piece, it said it was “hard for us to believe that Beijing will approve such an agreement.”(Kharpal, page 2). The deal between the U.S and Beijing have not eased and are still in the stages of finishing the deal.
Since the possible announcement of TikTok being banned in the U.S, TikTok has had many buyers come its way. Buyers such as Microsoft and Walmart have joined up together to buy TikTok, with Oracle stepping in soon after to have a shot at buying the app. Unfortunately in mid september Microsoft announced that they would be backing off on trying to buy TikTok because the company would not sell. Oracle ended up becoming the cloud provider for TikTok and would handle U.S user data. “A new U.S.-based company called TikTok Global will be set up with Oracle holding a 12.5% stake and Walmart owning 7.5%.”(Kharpal, page 2). TikTok Global would consist of four American citizens and founder Zhang Yiming. Although TikTok didn’t sell it showed its persistence during the dealings and determination to not sell.

During TikToks rise to fame, it also managed to make its content creators famous too, making a whole new wave of celebrities. Some of the most popular creators have millions of followers who watch them lip sync, dance, and produce comedy skits as they grow into high profile influencers. These high profile influencers also help promote new music from incoming artists helping to launch there careers as well. Some of the biggest names to come out of Tiktok are Charlie D’amelio, Addison Rae, and Loran grey just to name a few. Since there careers have launched charlie and her family have been offered a deal to do a reality show, and Charlie has even been in tv commercials showing off her dancing skills. As for Addison, she has just announced to her followers that she will partake in a new movie coming out. Lastly Loran grey has expanded her talents over to singing to where shed like to focus more on getting this new career off the ground. TikTok has opened new doors of opportunity for the creators that make the app so wonderful in the first place and have changed the way you can become famous.
Works Cited
Doffman, Zak. “Yes, TikTok Has A Serious China Problem-Here’s Why You Should Be Concerned.” Forbes, Forbes Magazine, 9 July 2020, http://www.forbes.com/sites/zakdoffman/2020/07/09/tiktok-serious-china-problem-ban-security-warning/?sh=93a19461f22a.
“Executive Order on Addressing the Threat Posed by TikTok.” The White House, The United States Government, 6 Aug. 2020, http://www.whitehouse.gov/presidential-actions/executive-order-addressing-threat-posed-tiktok/.
Kharpal, Arjun. “Here’s Where Things Stand with the Messy TikTok Deal.” CNBC, CNBC, 25 Sept. 2020, http://www.cnbc.com/2020/09/25/tiktok-deal-timeline-the-latest-in-the-messy-saga-as-ban-looms.html.
Rogers, Taylor Nicole. “Meet Zhang Yiming, the Secretive Chinese Billionaire behind TikTok Who Made over $12 Billion in 2018 and Called Trump’s Demands to Sell the App ‘Unreasonable’.” Business Insider, Business Insider, 5 Aug. 2020, http://www.businessinsider.com/tiktok-billionaire-zhang-yiming-net-worth-lifestyle-2019-11.

















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